Competitive landscape Of Vacuum Flask Industry

Domestic stainless steel thermos cups are dominated by small and medium-sized enterprises, forming two major industrial clusters in Zhejiang and Guangdong. According to the data from Enterprise Check, as of June 2022, there are 3,831 companies with a registered capital of less than 1 million yuan in my country's thermos cup industry, accounting for 46.92%; followed by companies with a registered capital of 1 million to 2 million yuan, the number of registered companies is 1323, Accounting for 16.2%.
From the perspective of regional distribution, as of June 2022, the registration places of relevant enterprises in my country's thermos cup industry are mainly concentrated in Zhejiang, with 3,389 registered enterprises, far ahead of other regions; Guangdong ranks second, with 1,084 registered enterprises ;Shandong ranks third with 641 registered companies; the registered companies in other regions are all below 500.
The heat preservation vessel industry took the lead in developing in Europe and the United States, and formed a group of internationally renowned brands, occupying the high-end market of international and domestic stainless steel heat preservation vessels; there are many domestic production enterprises, most of which are small in scale, with a low degree of industrial concentration, and only a few enterprises Has a relatively large scale and strong competitiveness.
The brands of thermos cups can be mainly divided into three categories: high-end, mid-to-high-end and mid-to-low-end. High-end thermos cup brands are mainly imported products, including Thermos, Tiger, Zojirushi, etc. In recent years, domestic thermos cup brands such as Hals, Sino, Fuguang, etc. have risen rapidly, with product positioning in the middle and high end, brand influence and consumer groups Rapid expansion; mid-to-low-end brands are mainly regional small and medium-sized enterprises, with high product homogeneity and fierce competition.